Hotline Blog

The top 8 uses of promotional products

It sounds obvious but it is still good to know the top ten uses for promotional products.  Have you thought of these yourself – could you use this blog to aid you advertising campaign further?  Have you covered all areas?

Trade show promotion:  The most popular reason for purchasing promotional giveaways.  They are the perfect inexpensive novelty promotional item that everyone loves to receive at an exhibition or tradeshow.  Freebies are always welcome and set a nice tone when approaching potential customers.

Customer retention:  Promotional gifts to existing customers can range from an executive desktop item such as a fancy desk clock to a promotional pen to a tin of promotional mints.  They are a superb way to show your appreciation and thanks to loyal customers

Goodwill gesture:  Companies are constantly trying to get their name out there in the big bad world and promotional products and giveaways are one way of doing this.  Sponsoring a major event or supplying a local football team with some printed football shirts is a great way to kill two birds with one stone.

Incentives:  Incentives are a great way to motivate staff.  Staff incentives are said to help reduce absenteeism, reduce work place silliness and increase productivity.  Whether this is true or not, i don’t know – but it is certainly worth a try!  Remember that trophies and awards come into play here as well.

Launching new products:  Promotional giveaways and items are a great way to introduce a new product or service that your company is offering.  Promotional products are a great way to raise awareness and push forward initiatives.

Reinforce your company objectives:  Promotional items can be used to remind existing and potential customers of the products and services that your companies provide.  A little gift of Post it notes / a promotional pen or a bug eyes rascal does the trick within seconds and leaves a lasting reminder.

Generate Leads: most companies nowadays rewards customers for taking up special offers, responding to a direct mail, or generally taking an interest in what is being said.  People are more likely to respond to something if they know they are getting something in return.

Fundraising:  The most popular use of promotional giveaways is fundraising events to raise money for charities, events and sponsored activities.  Promotional giveaways are inexpensive and can be tailored wholly to your event.

The top 7 promotional gifts to advertise with

So you want to know the top 7 promotional gifts to advertise with for 2010? Well, let me let you in on a little secret – we have some fantastic credit crunch deals on all the most popular promotional products of 2009, so you can really start the year with a bang!  All these fantastic promotional items can be customised with your company name, message, logo and contact details and most qualify for free delivery! So have a read below and decided what takes your fancy this month!

Pens:  Promotional pens are the obvious choice; lightweight, inexpensive, a large variety to choose from and a decent print area to display all your text.  They are found in most office around the world and are an effective message carrier in schools, businesses universities, tradeshows and corporate days and outings.  Get you message out there and enjoy the benefits they provide!

Mugs:  What can I say – people become very attached to their personal mug and sometime use it for years at a time.  Printed promotional mugs are found on desks, in sheds, in hot shot meetings, on TV and in staff rooms.  They are a great way to stand in the midst of your competitor’s environment and are a superb way to get noticed!
 
Promotional Keyrings:  It’s a true fact that if you have a set of keys - you are more than likely to have a key ring to go with it. And many companies have cottoned on to this fact and started to partake in some subtle yet effective advertising!  On offer this month are the novelty Ad Loop Keyrings.  It is simply an ad in a loop!  They are the perfect visual reminder of your company name and message and they come in a large variety of colour combinations to suit your corporate image.

Mouse mats:  Everybody loves a promotional mouse mat whether they are a child, teenager or adult!  In today’s day and age mouse mats have really become a modernised desktop accessory!  The new innovative thing at the moment is the hard top mousemat.  Forget the foam – this mouse mat has it all!  These promotional mousemats can be printed with a favourite photograph or your company artwork and are on offer at the moment – 100 mousemats for only £208.90!!! Go, go, go!

Printed umbrellas are a big hit with both male and female clients.  No one wants to get themselves wet or their important documents – so this is slowly becoming one of the most popular promotional gifts on the market!  You could opt for the budget priced umbrella, the more executive style umbrella or the storm proof golf umbrella.  Any of the former will guarantee grand exposure wherever opened and a chance for everyone to see you company logo bold and clear!

The final two in the final top 7 promotional gifts are: promotional printed bags, Recycled pencils.  Both can be customised and both can be delivered to your door within days.  If you are having trouble trying to pick the perfect promotional gift, please do not hesitate to give our experienced team a call.  We are here to help and advise on the best deals around!