« November 2009 | Main | January 2010 »

15 posts from December 2009

December 30, 2009

Promotional mouse mats will be 2010’s must have printed giveaway

A1631 The predictions and nominations are in for the 2010 promotional products awards!!  It appears that promotional mouse mats are rapidly becoming the favourites amongst the public.  This is probably due to the fact that promotional mouse mats are found in almost every office around the UK and using an old fashioned mouse without one can be a frustrating task.  Lots of companies today have started to optimise on the popularity of these promotional items and have started to give them away as promotional gifts and business gifts.

Promotional mouse mats are a modern alternative to promotional pens or printed mugs.  They move with the times and have a variation of styles and features to compliment your event, launch or occasion.  You could even create a corporate bag of goodies for your clients which could include a personalised gel mouse mat, printed USB drive, multi USB port and promotional pen just in case the computer doesn’t work!! Fat chance!  They will all look highly profession if they are printed in the same corporate colour, with the same logo, contact details and company message.  To top it all off they could be presented in a printed recyclable carrier bag – perfecto!!

So what is going to be the promotional mouse mat of 2010?  I predict that the Brite Mat Mouse Mat will come up trumps.  It is ideal for old fashioned mouse mats and optical mats with its robust and hardy exterior.

December 27, 2009

How to use desktop promotional products effectively and obtain a good return on your investment.

A838 It surprises me every time how important brand awareness is within every industry and how many companies disregard it.  To me, it plays a vital part in the communication process between the customer and consumer. It is a guaranteed way to filter into peoples lives and leave a long standing message. It prompts me to say that promotional desktop products are a fabulous place to start and a first way in!

Promotional desktop products begin the filtering in process, as they are durable and are used on a regular basis by hundreds.  They can be used both in the home and around the office.  They can even be placed in handbags and brief cases if needs be. A carefully selected desktop item can be used as an effective advertising tool in our everyday lives without people realising its real purpose – to spread your message far and wide.  Think about promotional pens for example.  Promotional pens must travel immense distances every year whilst being carried by us.  How many people would it have seen? Where would it have been picked up? How many people would have used it in its life?

Lets not even contemplate the obvious, lets think about the use of desktop items in a house hold – a place where you wouldn’t think a promotional desktop item would end up… A printed calculator on the desk, a branded alarm clock by the bedside and a printed USB stick in the back of your lap top.  Look around you now and see how many promotional items you can see and what brand names are attracting your eye’s attention.  Promotional desktop items along with other business giveaways and products always provide a good return in the long run.