Hotline Blog

Promotional keyrings hold the keys to success

Promotional keyrings are an innovative way to spread your message effectively.  Printed keyrings are an integral part of every marketing campaign and should not be overlooked.  Promotional keyrings have the same impact as promotional pens, promotional T-shirts and promotional mugs.

Where the promotional keyring scores bonus points over its competitors is when the customer, client or employee takes the promotional giveaway home.  Normally, promotional giveaways are distributed as a novelty item and are seen as a one trick pony.  The promotional keyring, however, can be used at home, in the office or when you are out and about. They are certainly not relegated to a bottomless draw or the waste paper bin!  This makes this promotional item great value for money as it will be used over and over again. It will also raise the status of your company name.

The second advantage with printed keyrings is the fact that regardless of your age, gender, interests etc, it is a promotional item that everyone can relate to.  A keyring of some description is used in every household so why not optimise on this great advertising opportunity.  It is important that the design of the keyring is tailored to your target audience as it will be used more often and chosen over any other competitors attempt at getting their company name in every office and home in the UK.  Also people are more likely to show their friends if they like the product and as a result the interest should blossom  like a fruit tree in the summer, where everyone enquires to see where you have got this magnificent promotional product from.

The final advantage of the promotional keyring is that you get a lot for your money regardless of your budget.  Keyrings come in all shapes and sizes, colours and design.  You may prefer the plastic keyring to the metal keyfob or the rubber keyring to the acrylic version.  The decision is entirely yours.  You can even get fancy stainless steel kings or ones made of sterling silver.  The design and what is put on the keyring is up to you!  Do you want your print to be double sided? One colour? Digitally printed, full colour? Etc.

Why do UK business’s buy so many promotional pens?

The question ‘ Why do UK business buy so many promotional pens?’ is an easy one to answer.  Pens have been top of the charts for the past 10 years because of the same factors.  Firstly affordability, secondly, being an effective advertising tool and thirdly their long lasting shelf life!  They are recognised as the most popular promotional product of all time!

Affordability:  Printed pens, like anything in life, range from two extremes. You can opt for the cheaper alternative, (a budget pen – where you can buy in bulk and can get great value for money) or the more expensive option, an executive pen which can be used as a business gift to say ‘thank you’ or ‘we appreciate your custom.’  The Hotline Group is offering a hot deal on selected promotional pencils and pens at this moment in time and you would be a fool to miss out on such value for money offers. A further 10% off is being offered and is boasting pen prices as low as 8p! Lets take a look at the two extremes:

1.    Campaign Promotional pen: A frosted coloured printed pen with masses of advertising potential.  Your contact details and logo can be wrapped around the barrel of the pen and printed in the shades of your corporate colours.  A handy lid is also provided which can be attached to a shirt pocket, handbag or inside a briefcase to avoid you mislaying the pen.  This is by far the best value for money black ink ball pen on the market!

2.    The opposite extreme to the Campaign ballpen is the stylish Cordoba ballpen! A truly phenomenal pen to look at and write with.  This executive pen comes complete with a handy tube and clips anyone who receives one as a gift will be astounded.  The perfect pen to give away as a business gift.  See our extensive pen collection today and see if we can increase your popularity and brand awareness within days.